Campaigns

Guide our AI towards your goals with Campaigns that organize assets around defined goals, audiences, and channels.

3 min read Updated Feb 2026

Overview

Campaigns helps teams structure and manage marketing initiatives by organizing assets around defined goals, audiences, channels, and timelines — making it easier to plan, execute, and measure cohesive campaigns.

The AI uses your campaigns to automatically plan and organize content into focused, audience-specific marketing initiatives, so each asset aligns to a clear goal, message, and channel.

How to Create a Campaign

  1. Navigate to Campaign.
  2. Click New Campaign.
  3. Define Campaign Name, Description, and End Date (for urgency).
  4. Click Save.

Best Practices

  • Set a clear end date: Creates urgency and helps the AI prioritize content.
  • Write a focused description: The AI plans content around it.

Troubleshooting

Issue: AI isn't using my campaign

When generating content, make sure you select the campaign from the Campaign dropdown before generating.

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